ProfitCents Benchmarking Analysis

Have you thought about how healthy your company will be another year into this recession? What will happen to you if things get worse before they get better? Is there one area of your business you should focus on more than others? Now more than ever, it is important to understand your business and the impact the current market conditions will have on it.

Having good financial information on a regular and timely basis is an essential part of good management, but that alone is not enough. It is critical to understand the financials and the trends that they indicate. In an effort to bring you more value as a business advisor, we have initiated a program to present your financial statements in an easier-to-read and more useful format. We are very excited about this program because it will provide you with a plain-language translation of your financial statements. The report highlights the areas of your business which are the strongest, and those which may need improvement, as well as outline some of the ways in which we can help you to define and reach your financial goals. We offer this service to help you meet the primary objective of making your business more profitable through better management.

If you don’t currently have reliable financial information or don’t review that information regularly, this is the place to start. In wake of recent financial meltdowns, bank lending criteria is more strict than ever. If you are not able to demonstrate a solid command of your financial status to a lending officer, you may be denied the loan request on that basis alone. Let us help you by making a regular commitment to review your financials, and in the process, gain a much better understanding of how to keep your business profitable. Give us a call and ask how you can make 2010 a turning point in your business!

Get a clear picture of your business’s financial health. It’s such a simple concept really. We analyze key financial figures of your business and then tell you what they mean in a plain English, written report; with charts and graphs; and yes, stars too. The Business Advisory Reports provide the perfect foundation for a business performance counseling session to help your business grow and be profitable. Here is a sample of what we address:

• Liquidity – can you meet your obligations as they come due?
• Gross Profit and Net Profit – are these trends favorable?
• Sales – are they growing and are you satisfied with their levels. Borrowing – is it costing you more than it should?
• Assets – are they being used effectively?
• Employees – are you hiring effectively?

And that’s just our basic report. You will even see how your financial situation compares to other similar businesses for a better perspective. If you are interested in more information, please give us a call.